{"id":2584,"date":"2026-07-21T17:01:23","date_gmt":"2026-07-21T08:01:23","guid":{"rendered":"https:\/\/www.lionheart.co.jp\/?post_type=case&#038;p=2584"},"modified":"2026-07-22T04:03:24","modified_gmt":"2026-07-21T19:03:24","slug":"ashitaka-construction-co-ltd","status":"publish","type":"case","link":"https:\/\/www.lionheart.co.jp\/en\/case\/%e3%82%a2%e3%82%b7%e3%82%bf%e3%82%ab%e7%b7%8f%e5%bb%ba%e6%a0%aa%e5%bc%8f%e4%bc%9a%e7%a4%be%e6%a7%98\/","title":{"rendered":"Transcending the framework of &quot;general construction,&quot; ASITAKA has rebranded itself as a diversified complex that designs the future, embodying a solid work ethic and a sense of &quot;whitespace.&quot;"},"content":{"rendered":"<p class=\"wp-block-paragraph\">From steel frame manufacturing and processing to design and on-site construction, Ashitaka Soken has built an overwhelming reputation for technical expertise and trust, earning the motto, &quot;For all your steel frame needs, go to Ashitaka.&quot; With sales reaching 15 billion yen and aiming for an even greater leap towards becoming a &quot;Great Company,&quot; the company decided to rebrand, removing the &quot;Soken&quot; characters from its name and transforming into &quot;ASITAKA.&quot; Using the &quot;LH Method,&quot; we articulated not only the ideal state and challenges, but also President Ashitaka&#039;s management acumen, deep work philosophy, and the underlying principles of the company. Starting with a refreshed corporate logo accompanying the name change, we provided a comprehensive solution to enhance the brand&#039;s resolution to suit the future stage, including office relocation concept development, short-term teaser site launch, and future brand book production, corporate website development, and HR support.<\/p>","protected":false},"featured_media":2598,"template":"","meta":{"_acf_changed":false,"footnotes":""},"case-example":[17,18,20,22,24],"case-industry":[15],"class_list":["post-2584","case","type-case","status-publish","has-post-thumbnail","hentry","case-example-lh-method","case-example-website","case-example-logo","case-example-office-branding","case-example-branding","case-industry-realestate-construction"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/case\/2584","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/types\/case"}],"version-history":[{"count":13,"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/case\/2584\/revisions"}],"predecessor-version":[{"id":2665,"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/case\/2584\/revisions\/2665"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/media\/2598"}],"wp:attachment":[{"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/media?parent=2584"}],"wp:term":[{"taxonomy":"case-example","embeddable":true,"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/case-example?post=2584"},{"taxonomy":"case-industry","embeddable":true,"href":"https:\/\/www.lionheart.co.jp\/en\/wp-json\/wp\/v2\/case-industry?post=2584"}],"curies":[{"name":"WordPress","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}